ТМ Ural'sky Master (= Urals' Craftsman) / beer / promo key-visual

About the project: 2015 / Baltika-Carlsberg / ТМ Ural'sky Master (= Urals' Craftsman) / beer / promo key-visual

Task: reminding consumers on first spring days that the best way to spend their weekend is to go barbecuing with beer getting a chance to win different prizes, the main being a gazebo for a country house lawn. 

Scope of work: concept, design, photo, copywriting, prepress.