Проект: Red Umbrella Group
Razdolye Trade F.M.C.G

TM Ecol / washing powder / branding

Rigas Piena Kombinat

About the project: 2013 / Red Umbrella Group / TM Ecol / washing powder / branding

Task: identity development of washing powder with "eco" positioning (based on sodium). The main region of distribution is Bashkortostan. The brand is focused on the low mainstream.

Scope of work: copywriting, RTB, concept, final art-work, layout, prepress of 10 SKU.