Extrade-M F.M.C.G

TM New Village / dairy products / rebranding

Ecomilk
About the project: 2010 / Ecomilk / TM New Village / dairy products / rebranding

Task: development of the positioning, communication strategy and RTB elements for TM New Village. The trade mark combines a large variety of dairy products oriented on a medium price segment.

Scope of work: concept, positioning, copywriting, final art-work, layout.